We realised that there is a gap in the market for sustainable, high-design tech accessories and set about creating something that is sleek, functional and good looking.
The material-making process involves taking polyethylene terephthalate (PET) chips from plastic bottles and turning it into a polyester fibre, similar to felt.
Apart from keeping plastic bottles out of landfills and the ocean, the recycling of plastic also helps to create job opportunities as a source of income for the informal collectors.
For us this process has really served to emphasise that alternative, sustainable textile production is possible and that we don’t always have to rely on expensive, carbon intense, fabrics from other countries.
What’s more, the market reaction has been fantastic. People really value a sustainable product, especially one that has an interesting story to it. The range has found a niche in the corporate gifting market and can easily be customised for clients.
Plans are in place to extend this tech range so watch this space! We have also conceptualised fabrics to make garments from.
And the answer is five. It takes five plastic bottles to make one laptop sleeve! That’s minus five plastic bottles in our landfills.